Modern

qualifieddiscovery score 55

Qualified prospect. Modern is a US-based SaaS company with 2-10 employees offering dealership communication software, meeting the size and geography criteria with no existing chat widget detected on its site.

Modern provides a two-way customer interaction software platform designed for heavy equipment dealerships to streamline communications, repair order approvals, inspections, and scheduling.

Software / Heavy Equipment Dealer Technology · United States · en · 2-10 · WordPress, Google Tag Manager

Signals (1)

no chat widgetconfidence 1.00
“Chat widget present: no chat widget detected.”e1 · crawl:technologies

Pain hypotheses

Dealership service departments waste time chasing customers for approvals and fielding repetitive order status calls.
e2

Personalization hooks

Modern's history of being acquired by Caterpillar in 2021 and returning to dealer-first roots under HET INC. ownership in 2024 supporting 300+ dealerships.
e3
Derick McGhee at Heritage Tractor and Mitchell Torres at Vermeer Mountain West vouching for the communication improvements Modern drives.
e4

Contacts

phone725-257-6494· Contact page
personBrigham Timpson — Chief Executive Officer· Contact page
personRyan Young — National Sales Director· Contact page
personJoAnne Zitting — Director of Customer Success· Contact page
personJared Timpson — Lead Engineer· Contact page
personGeorge Yu — Software Engineer· Contact page
formhttps://modernis.com/contact/· Contact page

Email sequence (3)

Step 1
e1 e2draft
No verified email found — contact form only: https://modernis.com/contact/. Sending is blocked; use the drafted text manually — View Form Kit to prepare a manual submission.
quick question regarding Modern's website
Hi Brigham, Modern helps heavy equipment dealerships streamline communication and eliminate repetitive back-and-forth on approvals. However, on modernis.com, prospective dealers exploring your platform currently have no direct way to get questions answered in real time. EasyChatWidget automatically trains on your published website content to answer visitor questions 24/7 and qualify inbound leads. Would you be open to seeing how an automated widget looks trained on Modern's site? Best,
Lint clean — length, links, phrasing, and citations all pass.
Step 2 · +3d

All evidence (4)

“Chat widget present: no chat widget detected.”e1 · crawl:technologies
“Stop chasing customers for sign-offs. Modern delivers digital approvals your customers can review and authorize on their phone the moment your estimate lands.”e2 · https://modernis.com/
“Founded in 2013 by a dealer who saw a clear gap in how service departments communicated with their customers, the Modern platform took off quickly, earning the attention of Caterpillar, who acquired”e3 · https://modernis.com/about-us/
“Modern really has (for our service advisors) opened a door for a better and more efficient way to manage their day and manage their interactions with customers. – Derick McGhee , VP of Turf & Marketing”e4 · https://modernis.com/

Form Kit

Prepares an operator-ready payload for this lead's contact form. Read-only: the system never fills or submits anything on the prospect's site.